I’m Andrew Elliott. I build websites that do more than look good. Your website needs to earn attention, build trust, explain your value quickly and help people take action. That means looking beyond design alone — it's about what makes people decide whether they stay, or leave?
After nearly 30 years in website design and digital marketing, I know better performance rarely comes from one big fix. It comes from finding the leaks and tightening every part of the journey. Weak pages, vague messaging, wasted ad spend, poor calls to action, confusing routes and missed follow-ups all cost you enquiries and sales. I look at the full picture — your website, words, emails, Google Ads, Shopping campaigns, landing pages and customer journey — then improve the weak spots one by one. Sharper pages. Clearer messages. Cleaner campaigns. Stronger trust. More enquiries, more sales, and a digital presence that works as one.
The choice is simple
You can stay where you are. Or you can move forward.
You can trust Andrew Elliott to help you move forward and grow online — with a better website, clearer messaging, smarter marketing and practical improvements that make your business easier to find, trust and choose.
Why work with me?
You work directly with me. Not through layers.
Clear thinking. Honest advice. Practical help from someone who understands websites, ecommerce and digital marketing.
Services
Practical digital help for businesses that need more from their website
From web design and ecommerce to Google Ads, email marketing, WordPress fixes and WooCommerce support, I help improve the parts of your online presence that affect trust, enquiries and sales.
Clearer business websites
Websites designed to explain your offer clearly, build trust faster and make it easier for people to take the next step.
Explore web design →
Better online shopping journeys
Ecommerce experiences that help customers browse, trust what they see and move through to purchase with less friction.
Explore ecommerce →
More qualified traffic
Campaign and feed support for businesses that need better visibility, better clicks and stronger commercial intent from Google.
Explore Google Ads →
Better follow-up and repeat business
Email support for businesses that want to keep in touch properly, promote more effectively and get more value from their audience.
Explore email marketing →
Fix the WordPress issues that slow you down
Practical support for WordPress problems, awkward layouts, content issues and the general frustrations that get in the way.
Ask about WordPress help →
Support for stores that need fixing or improving
Help with WooCommerce stores that need product, basket, checkout or general ecommerce issues sorted properly.
Ask about WooCommerce help →Choose a service, use the arrows, or ask me to take a look at what is holding your website back.
G Real reviews
Real reviews. Real trust. Real clients.
A quick pass of real client feedback from businesses I’ve helped with websites, ecommerce, rescue work, content, support and long-term digital improvement.
He’ll look after you.
Long-term support for BTL Industrial across multiple websites, ecommerce and ongoing digital help.
We regularly get enquiries.
Website recovery, rebuild and ongoing support that helped Just Journey get found and generate enquiries.
A new website in under a week.
A fast, focused launch for OxyCarbon UK, built around a clear brief and a strong competitor-level result.
Understood what we wanted.
A straightforward local business website for ACES Nottingham, focused on being found and being useful.
Ready to go the extra mile.
CUBIConcrete needed wider reach and practical support during a difficult time for the business.
Stable and reliable online shop.
Ecommerce support for B3 Cricket, from a fresh WooCommerce build through to practical long-term help.
Thrilled with the design.
A fresh and easy-to-manage website for All Saints Educational Trust, built around a simple CMS.
Real reviews add proof. Proof builds trust. Trust helps people take the next step.
See more portfolio work →Website design process
A clearer process for websites that need to work harder
I keep website projects practical and focused: understand the business, shape the message, design around trust, build carefully, then keep improving what matters.
Project discovery & creative direction
I start by understanding the business, the audience, the current website and what needs to improve. This shapes the sitemap, page priorities, content direction and visual approach before anything is built.
Collaborative design phase
The design direction is developed around clarity, impact and trust. You can review the direction, give feedback and refine the key layouts before the site moves into build.
Development & early testing
Once the main templates are agreed, the site is built carefully on a working version. I check the layouts against the agreed direction and test the key functionality as the build comes together.
Content population & final checks
Pages are populated, checked and refined so the website feels complete. This includes content flow, image choices, mobile layouts, calls to action and the details that make a site easier to use.
Client review & handover
Before launch, you can review the working site properly. I help you understand how the important pages are managed and make sure the site is ready for real visitors.
Go live & early life support
After launch, I check the site again in the live environment and support the early fixes or improvements that naturally appear once the site is being used by real people.
Scroll sideways or use the arrows to move through the process.
Explore website design →Three projects worth shouting about
Age UK
Gedling Council VAC
B3 Cricket
Small improvements.
Bigger results.
The idea of marginal gains became famous through British Cycling before the 2012 Olympics: improve lots of small things, and the total result becomes powerful.
That is the system I use. Real improvement usually comes from tightening the weak points, one by one, until the whole thing works better.
Spot the weak points
Message, trust, layout, ecommerce journey, landing pages, ads or follow-up.
Improve them one by one
Small, practical changes that make the experience clearer, smoother and stronger.
Let the gains add up
Better trust. Better journeys. Better enquiries. Better results.
This is how meaningful change happens: not from one big magic fix, but from many smart improvements working together.
Start here
What would you like help with?
Tell me what you need help with — a new website, ecommerce, digital marketing, a page that is not working, or ongoing support. I’ll take a practical look and come back with a sensible next step.
Send me the details
A few quick details are enough to start the conversation.
